Free Shipping on orders $100 or more!




You've found your place!

A place where you can find all the things that make you feel Dazzling. Gorgeous. Comfy. Cool. Trendy....and like YOU!

This small place in the internet world is a place of inclusion. All sizes welcome and encouraged.

My mission as a full time working mom, wife, business owner is to make it easy! Let's face it, we've got enough to worry about without working hard to feel beautiful!

THANK YOU for being here. That simple phrase can never express my gratitude for your choice to be a part of my dream. 


Be simple. Be wild. Be YOU. 


--Alicia Lodato


About Alicia:

Wife to an amazing husband, Steven. Mommy to my favorite boys in the world, Landon and Maddox. Full time career women in the financial industry. And self proclaimed shopaholic with a dream to dress the world.